1.

social responsibility

environment

Be part of the solution.

Commitment to the environment is always top-of-mind at bbase, and the company is continually seeking new ways to minimize its carbon footprint. bbase does this by implementing initiatives geared towards helping people to think and act responsibly, and partnering with local organisations who provide education and facilities to actively make a change. With its sourcing program predominantly located in China, on request, bbase can provide a full overview on how it plans to help lead the charge in the eyewear industry on environmental initiatives and towards the United Nations General Assembly Transforming our World.

As of now, bbase is spearheading the following by incorporating them fully into its production lines:

  • BpA-free
  • Bio-acetate
  • Bio-packaging
  • Smart Logistics
  • Partners
  • LED Lighting
  • 2030 China

1.

2.

bbase route to 2025

bpa-free eyewear

BpA, or bisphenol A, is a structural component found across mass manufacturing that has been widely used since the 1960s. Considered a reproductive harm risk, it is now being gradually eradicated from consumer goods — initially in the USA, and increasingly across other markets.

In discussion with Eastman Chemical Company, bbase has tested BpA-free plastic-based materials for Injection Eyewear production, as well as perfected production techniques to deliver reliable tested product outcomes.

bbase has also been working closely with various acetate manufacturers to perfect BpA-free materials for optical grade production. Numerous clients are now selling bbase BpA-free eyewear in the consumer market, with confidence.

2.

3.

bbase route to 2025

bio acetate

Bio acetate is made without crude oil or toxic plasticizers such as those Phthalates banned in the US and EU. Bio acetate is also plant based and bio-degradable. While it may be more expensive than traditional acetate, bio-acetate has the benefit of drastically reducing negative environmental impact caused by the manufacture of eyewear

3.

4.

bbase route to 2025

bio packaging

The eyewear industry can’t be packaging-free unfortunately. However, bbase is making it packaging-responsible, by moving away from conventional wasteful materials and opting for new recycled alternatives. The company has already converted sample bags from plastic into bio-material and is making these and other options available to clients.

4.

5.

bbase route to 2025

cleaner product

It is estimated that there are more than eight million metrics tons of plastic flowing into our oceans. As mass manufacturers operating on a global scale, we must work together to stop contributing to the destruction of our planet. bbase is working on various initiatives in this area, contact us for details.

5.

6.

bbase route to 2025

working environment

At bbase, change starts from the ground up. LED lighting systems have been installed in all proprietary work-spaces, and key factory floors have also been ungraded. This is a basic yet significant shift towards a more sustainable and low-waste lifestyle.

6.

7.

bbase route to 2025

smart logistics

As global distributors, bbase understands that its environmental responsibility extends beyond the production of frames and packaging. By combining mindful logistics with “Smart Samples” management strategies, bbase aims to avoid as much as possible the wasteful back-and-forth so widespread in the industry.

RESIST THE ORDINARY

THINK DIFFERENT

ACT DIFFERENT

SEE FROM A NEW PERSPECTIVE

CHALLENGE THE STATUS QUO

7.

8.

bbase route to 2025

people & ethics

 

bbase owes much of what it is today to its enduring relationships across the board. Time-tested and trusted relationships guarantees stability within its extensive range of capabilities: stability of production; certainty of quality control, and assurance in compliance on a global—and ethical—level. bbase implements ILO and ETI across all of its production capabilities and facilities. Training and auditing are consistent and pitched above standard levels—this, as well as implementing client-specific requirements on a day-to-day basis.

OVERVIEW

  • Origins
  • Talent
  • Craftsmanship
  • Loyalty
  • Transparency

RESIST THE ORDINARY

THINK DIFFERENT

ACT DIFFERENT

SEE FROM A NEW PERSPECTIVE

CHALLENGE THE STATUS QUO

8.

9.

bbase route to 2025

bbase origins

 

bbase’s foundations are deeply rooted in creativity. Between the founders there is a 35+ year heritage in the eyewear industry, with a history of involving a community of creatively accomplished people, matching them with a dedicated team ready to deliver on all commercial aspects.

The bbase story was born from the desire to match mutually exclusive factors: raw, real talent, and steadfast commercial success. In 20 years, this has not changed: bbase remains committed to pursuing the highest creative and ethical standards, and providing consistently successful commercial results for its clients.

RESIST THE ORDINARY

THINK DIFFERENT

ACT DIFFERENT

SEE FROM A NEW PERSPECTIVE

CHALLENGE THE STATUS QUO

9.

10.

bbase route to 2025

talent

 

With strength founded on twenty years of solid achievements, bbase continues to look forward, its vision firmly fixed on the future. bbase consists of highly skilled and talented product designers and developers who consistently deliver unique, fun and fashionable product to market, supported by superlative graphics and creative branding teams.

Supporting bbase are world class account management teams, merchandisers, and logistics specialists.

Collectively, our teams embrace the daily “speed-to-market” goal, alongside seeking and implementing sustainable solutions—and they thrive on the challenge of doing so.

RESIST THE ORDINARY

THINK DIFFERENT

ACT DIFFERENT

SEE FROM A NEW PERSPECTIVE

CHALLENGE THE STATUS QUO

10.

11.

bbase route to 2025

initiatives

bbase route to 2025 includes various initiatives that are geared towards encouraging our team to think and act responsibly. bbase is partnering with local & global organisations that will assist in facilitating active changes throughout our communities.

RESIST THE ORDINARY

THINK DIFFERENT

ACT DIFFERENT

SEE FROM A NEW PERSPECTIVE

CHALLENGE THE STATUS QUO

11.

12.

bbase route to 2025

support

 

bbase values creativity inside its workspace and also outside. Choosing to locate where we can absorb and appreciate creative environments, whilst supporting local emerging artists that surround our communities.

RESIST THE ORDINARY

THINK DIFFERENT

ACT DIFFERENT

SEE FROM A NEW PERSPECTIVE

CHALLENGE THE STATUS QUO

12.

13.

bbase route to 2025

craftsmanship

 

bbase invests in industrial craftsmen and experimentation. With a strong focus on community development, bbase only supports suppliers and projects who themselves invest in supporting local skills.

RESIST THE ORDINARY

THINK DIFFERENT

ACT DIFFERENT

SEE FROM A NEW PERSPECTIVE

CHALLENGE THE STATUS QUO

13.

14.

bbase route to 2025

transparency

 

Working towards a solid, risk-free supply-chain is an ongoing process requiring trust, management, and enduring relationships. bbase recognises the value of its suppliers, and working in close partnership with them has enabled bbase to constantly be improving its manufacturing and sourcing procedures.

RESIST THE ORDINARY

THINK DIFFERENT

ACT DIFFERENT

SEE FROM A NEW PERSPECTIVE

CHALLENGE THE STATUS QUO

14.

15.

bbase route to 2025

loyalty

 

As it continues to grow, bbase actively cultivates long service and enduring relationships across all partnerships. The bbase corporate culture aims to embrace diversity, mentor leadership, and create a positive future, together.